Explore my story

Five chapters, one story. Turn the pages to discover it.

About

01 WHO I AM

Hello, I’m Steven.

I started in health and social care before moving into graphic design, web development and digital marketing, building broad, hands-on expertise across disciplines.

With the rise of generative AI, I evolved toward art direction, strategy and digital project leadership. Today, I combine creative vision, technical skills and project leadership to turn ideas into engaging, effective experiences.

My YouTube channel brings these disciplines together: a creative lab where I use my professional skills to explore my passions and develop a distinctive artistic voice.

Explore my background on LinkedIn
Portrait of Steven Angoff

02 EXPERTISE & IMPACT

One vision, four pillars.

My goal: use strategic communication to help businesses grow and generate revenue.

I bring art direction, strategy and project leadership together to create experiences aligned with business goals. AI accelerates production; I bring the vision, judgment and coordination needed to make it truly valuable.

01

Creative direction & projects

Creative vision, team coordination and Agile project delivery.

02

Brand identity & growth

Positioning, content, visibility and customer acquisition.

03

Web experiences

UX/UI design, interfaces and front-end development.

04

AI & innovation

Creative prototyping and workflow optimization.

PROJECT RESULTS
+622 %Instagram growth · LICRA
$384KDonations raised in 2024 · LICRA
+566 %Student acquisition · La Grande Classe

Professional jury’s choice — ESD Start-up Week.

03 LEARNING & EDUCATION

A journey across disciplines.

Five complementary programmes, from understanding people to leading digital projects.

KEY SKILL

Art direction, multidisciplinary team coordination and project leadership.

BUSINESS VALUE

Translate commercial ambitions into cohesive, well-managed creative solutions.

GROWTH & LEARNING
2025
High honours

Designer & Project Manager

Master’s programme · Year 2

École Supérieure du Digital (ESD)

04 CREATIVE WORLD & SYMBOLISM

The beauty of the unusual.

My visual world lives at the intersection of surrealism, esoteric symbolism and imaginative storytelling.

The films of Tim Burton and Guillermo del Toro, the worlds of Lady Gaga and Kerli, folklore, the Dada movement and my Breton roots all shape my visual language.

“Finding beauty in the strange and unexpected.”
Gothic cinema imagery
Gothic cinema
Pop music and performance imagery
Pop & music
Myths and folklore imagery
Myths & fairy tales
Nature-inspired illustration
Nature & roots

The triskelion

A symbol of movement that connects my clients, my creative approach and a shared vision.

The third eye

On YouTube, a symbol of intuition and insight at the heart of my storytelling.

05 TRUST & COLLABORATION

In the words of those I work with.

Great creative work depends on great collaboration.

Feedback from clients and collaborators will be featured here soon.

Testimonials will be shared with permission. No invented quotes.
Connect with me on LinkedIn
COLLABORATION & TRUSTEvery project is
a story we build together.

Client testimonials will appear here once approved.